What stood out most to Red Star Yeast about Teaneck's Eitan Bernath was his yarmulka.
It was clear to the company that the Orthodox Jew does't let his religion or the fact he keeps kosher hinder his culinary joy.
That's why Red Start Yeast chose the 16-year-old Instagram sensation for a year-long endorsement of its kosher yeast products -- something the chef has been using for years in the kitchen.
As part of the relationship, "Chef Eitan" will produce several original recipe videos incorporating the products throughout the year and share regular photos and stories to Instagram.
The first recipe in partnership with Red Star Yeast is homemade garlic naan which is available now.
"After baking with Red Star Yeast for years, I am so excited to be working with them on this year-long partnership," Bernath said.
"The reliability and quality of their yeast is like none other. Your baked goods simply have a better taste and texture when using their yeast. I look forward to developing new recipes with their products."
With more than 73,000 Instagram followers and 1.5 million monthly views, the teen chef has taken the digital culinary world by storm.
A food blogger, recipe innovator, and gifted food photographer, Bernath has appeared on Food Network twice. His loyal followers love the way he serves up international— and often exotic—comfort food in a warm, down-to-earth style.
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